Year: 2008

Categories
Ten Network Videos: Idents

The network graphics of Ten HD… montage style.

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The good folks at Motion Foundry have been nice enough to cobble together the whole “look” of Ten HD into 30 seconds of video for us. I still can’t receive Ten HD were I live, so I guess this is the closest I’ll get to watching it for now.

While I certainly have my problems with Ten in general (for example, I don’t watch it) the on-air graphics for Ten HD are quite appealing, and if they ever got around to playing current episodes of The Office I’d probably sit down and watch.

For more from Ten HD check out the intro and ident videos as well.

– Thanks to Alex for the video, and Jane Eakin who commissioned the design.

Categories
ABC2

What is the 2 in you, and how do I bring it out?

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I’m not too sure what these promos running on ABC2 are all about, but I can only hope they’ve something to do with a refresh for the network, along with the anticipated rebranding of the original ABC channel to formally become “ABC1”.

Categories
Channel 4 Web Misc

This art installation brought to you by Channel 4.

The concept behind Channel 4’s iconic idents have lept from behind your television screen and into the real world…

Continue reading “This art installation brought to you by Channel 4.”
Categories
ITV Videos: Broadcast News Videos: Openings

Live from behind the clockface of Big Ben.

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ITV’s flagship news program News at Ten was resurrected last week for the second time since its inception in 1967. The shows original run ended in 1999 before being brought back again from 2001 to 2004.

The latest incarnation is fronted by the newly unretired Trevor McDonald and Sky News’ Julie Etchingham, and takes place in the “Theatre of News“, which to an outsider is somewhat bizarrely meant to be behind the clockface of Big Ben, and seems more suited to the secret lair of a Bond villain then to a news broadcast.

These videos come from the first nights broadcast and show the opening and closing of the broadcast, along with an incredibly smooth live cross to Antarctica, which just looks stunning considering the distance and the fact its live.

– Kudos to Craig for the first night videos.

Categories
Nine Network

Why did Channel Nine cross the road?..

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…to get to the middle. And thus sums up my opinion of Channel Nine’s relaunch of their on-air look. One day a commercial network in Australia will do something interesting or a touch daring with their appearance, but today is not that day. The screenshot above is just one of the many generic images that litter this video.

To check out some genuinely innovative and creative idents have a look at S4/C from Wales, good od’ BBC One, the always entertaining Channel 4, or how about even MTV South America or Australia’s SBS back when they played idents.

Categories
Channel 4 Videos: Promos

Digitalism with Channel Four and Max Headroom.

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Like everything Channel 4 does, they’ve managed to make their digital switchover campaign that bit more creative then the rest of the bunch. Not only have they dug up bizarre eighties television icon Max Headroom, they’ve paired him with Ewen Macintosh from The Office.

Max Headroom made his television debut in 1985, the same year I was born, so the reference is going a little over my head. The BBC however refers to Headroom as the “original digital TV star” which makes him and his claim that “the future is here” a highly original and wry choice for Channel 4’s campaign.

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Channel Five ITV

Digitalism with Channel Five and ITV.

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In November last year Whitehaven, Cumbria became the first region in the United Kingdom to switch off its analogue televisions service. Even more sites are planning to switch this year, and by 2013 when the Channel Islands go digital its expected all of the UK will have ceased analogue transmissions.

All the channels are busily reminding its viewers to make the switch and above is Channel Five and ITV’s attempts to convert anyone left in the UK who hasn’t already ditched analogue.

For more UK digital switchover videos check out another one for Five with John Suchet, the Digit Al series and Penelope Keith on the benefits of Freeview. Australia has some similar spots promoting digital from the ABC and a cool animation from SBS.

Categories
SBS Videos: Top Gear

Top Gear’s race to the North Pole.

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If there is one show that quite deservedly gets a lot of banging on about on this blog, it’s Top Gear, and here I go again.. Tonight at 7:30pm SBS is airing the special North Pole race that I first mentioned back in July when it went to air on BBC Two. While I’m not sure it quite topped the American special in February, from sheer adventure alone, no other episode comes close.

And you’ve still got a few weeks left if you want to apply to host the Australian version of the show, the local production is bound to receive a lot of scrutiny and criticism so lets hope the it’s a little more American Office and a little less Amanda’s.

Categories
Channel 4 SBS Videos: Promos

SBS and E4 show some Skins.

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I realise I’m probably giving this show a disproportionate amount of attention, especially considering I’m not even sure I like it, but its always had fairly cool promos, and really, at least it looks interesting, something thats been lacking lately on Australia’s prime time schedule… Whacked Out Sports? Really?!

Skins starts from season one tonight on SBS, and a new season starts soon on E4.

Categories
Nine Network Videos: Idents

Channel Nine “hearts” TV, and other lies.

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Slogan’s are tricky things, trying to distill an organisations entire mission into just a few words is a daunting task, but it can completely change a companies image.

Apple’s ‘Think Different‘ slogan is seen as a turning point for the company, ‘Got Milk?‘ turned dairy sales around in the US, and the beautifully meaningless ‘Just Do It‘ from Nike is still doing its job. One slogan you won’t hear people talking about in years to come however is Channel Nine’s new trainwreck of a promise.. “We Heart TV”.

Ah yes, the Nine Network, source of inspiration to poets across the ages.

That is Crikey’s critique of Channel Nine’s laughable new slogan, which honestly couldn’t be more a more inappropriate tag line if they tried, it’s up there with ‘Fair & Balanced‘.