Year: 2008

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ABC2 Videos: Idents

But before things change, the old ABC2.

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ABC2, the digital sibling of Australia’s national broadcaster launched on March 7th 2005. Although originally restricted in the content it was able to play, those limitations were removed in 2006 allowing the network to expand its programming options and broadcast “comedy, drama, national news, sport and entertainment”.

Tomorrow, ABC2 will turn another page in the history of Australian multichanneling, as it is rebranded and repositioned as a network focusing on Australian arts delivering unique programming and completely different content to that of ABC1.

The quality of ABC2 branding has been mixed, with idents and on-air looks ranging from the subtle, to the bizarre. The basic premise however that the idents of ABC2 are built on has always been solid, and its delivered some of the most entertaining spots on any Australian network.. above are a selection of those.

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Foxtel Videos: Promos

A fresh paint of Oscar brilliance.

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The 80th Academy Awards is scheduled for the 24th of February, and to celebrate these eight decades of excellence in cinema Turner Classic Movies is holding 31 days of Oscar programming across its network.

Produced by Fresh Paint, this stunning promo melds classic moments from movie history with live action and animation to create a truly creative and refreshing take on the old programming song-and-dance.

The simple yet beautiful music composition is incredibly effective and transcends the varied movie genres represented in this stunning piece of television promotion.

– First discovered through the Motiongrapher, check them out.

Categories
ABC1 Videos: Idents

February 8th 2008. Change is Here.

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The ABC continues to tease us, with the latest promo promising that “Change is Here”, and that its all happening on February 8th. For more from the ABC’s rebranding saga check out my previous coverage here and here.

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Channel Five Videos: Promos

Australia = Kangaroos and Neighbours.

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If it wasn’t for the fact that I actually see kangaroos on a daily basis I’d probably be lambasting these Neighbours promos on Channel Five for there overuse of our national icon, but I guess its hard to argue with a cliché when you’re living in one.

In summary, Neighbours is leaving the BBC and heading to Five.

– Thanks for the videos Craig.

Categories
Videos: Openings

Arrested Development: The Movie.

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When anyone asks me what my favourite television show is, the answer is unequivocally: Arrested Development. So you’ll have to indulge my excitement over news that it looks like a movie could finally be in the works!

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Foxtel Videos: Idents

Foxtel Friday: W Channel.

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The W Channel (the W once stood for “women” I believe) is taking a step back from its gender specific focus to broaden its appeal. The channels line up still contains a lot of Oprah and The View but is just as heavily reliant on the gender neutral likes of Law and Order and The West Wing.

The new on air look launched last year and was the work of Tactic, also responsible for other subscription television creations including spots for Movie Extra and The Comedy Channel.

– Thanks to Nathan from Tactic for supplying the videos.

Categories
ABC1 Videos: Broadcast News Videos: TV

New look ABC from February 8th (with lissajous).

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This morning The Australian was reporting (on page one no less) that the ABC was set to drop the famous lissajous symbol from its on air broadcasts in favour of a new logo. It didn’t take long for the ABC to deny the reports however and assure us all that the new look will include the famous logo.

ABC’s midday and evening news’ covered the story, giving kudos to the blog that leaked it, and clarifying the ABC’s position on the rebrand, which will officially take place on February 8th. They also spoke to ‘media expert’ Harold Mitchell about the impending changes (second video).

Listen to what the director of ABC TV Kim Dalton has to say about the rebrand in the audio below from ABC Radio Melbourne from earlier this morning.

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Seven Network Videos: Promos

Getting ready to Gottaloveit.

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Channel Seven’s song and dance (literally) about their upcoming programming.

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ABC1 Videos: Idents

New beginnings for the ABC in 2008.

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I’m pretty excited by all things ABC, and the national broadcaster has been giving us plenty to stew over lately. When they’re not broadcasting confusing promos for ABC2, they’re busy dropping hints about changes to come and leaking blurry photos of new logos on the net. So in the unlikely event we needed anymore proof that a new change was indeed coming, they’ve delivered this new promo bizarrely incorporating what I can only assume is the Pan Slavic Flag with the promise of “New Beginnings”.

The song is ‘Brand New Day’ by the cellist for the Foo Fighters Jessy Greene.

Categories
ABC2 Videos: TV

Don’t fight it, if you don’t know what it is.

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It’s Australia Day today, which means its time to count down the 100 best songs of last year with Triple J. The hottest 100 is one of the largest song polls in the world, and while last year the amazing ‘One Crowded Hour’ took out the top spot, this year perhaps my favourite song of 2007 came in at number ten.

The song is ‘Don’t Fight It’ by Perth band The Panics, you might just like it too.