Category: Videos: Idents

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American TV Videos: Idents

CBS and the almost idents.

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Of all the North American television I watch.. and there’s a lot, it would seem that less of it comes from CBS then probably any other major network. And while any network that brings me Letterman deserves my respect, my life would probably continue to exist if I stopped watching Old Christine and How I Met Your Mother.

The videos are short ID spots (sans audio) that started running on CBS last week, and while these certainly look great, the United States isn’t exactly known for its idents in the same way as the UK, so don’t expect S4/C-esque extravagances or cultural commentary.

– Thanks for the videos Mitch.

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European TV Videos: Idents

KanaalTwee: Arrested Development in Flanders.

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Picture this.. you’re in Belgium, and you’ve got a craving for some Arrested Development, what do you do? You flick onto KanaalTwee (translation: Channel Two). This Belgian television station has been on the air since 1995 and is available over cable and satellite.

Above are stitched together start and end break bumpers to give you an idea of the KanaalTwee brand. After the jump are two promos and a chance to see how they interrupt credits in another part of the world. So keep reading..

Continue reading “KanaalTwee: Arrested Development in Flanders.”
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Videos: Idents Web Misc

Beauty in the Breakdown

All videos seem to be offline at the moment sorry, hopefully this won’t last too long!

UPDATE: And we’re back! Enjoy.

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American TV MTV Videos: Idents

Two stunning minutes of MTV.

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MTV can get pretty trashy.. and it can get very tiring, but what can you do? You take a break. Literally. This stunning “narrative and visual break” ident created by Sägas for MTV Latin America is two minutes of hypnotic look-up-at-the-sky-and-smile bliss.

Designed to rest the eyes and mind, this video marks the first post on this blog about a South American production, and I couldn’t be more impressed, with not only the execution of the piece, but also the beauty of the concept.. literally breaking from a stations usual fare to give you a breather (not entirely unlike this).

Download some high resolution stills from the video below..

idents.tvidents.tvidents.tv

– And a huge thanks to Fernando from Sägas for the video.

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European TV Videos: Broadcast News Videos: Idents

France from afar: France 2

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France 2 is the largest public television station in France, it was also the first channel in the country to go colour in 1967, and is in closest competition with TF1.

In the above videos you’ve got the closest thing French television have to idents, their “publicité” spots, followed by a movie promo, two news openers from throughout the day and a primetime line up.

For more French Television, check out my posts on ARTE, France 3, France 5, TF1 and the France Télévisions group.

РThanks again, Jean-Fran̤ois.

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ABC1 Videos: Idents

Books on your ABC Television, Radio and Shop.


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Music, the arts, science, kids, news, and now books. The ABC continues to remind us of all that “cultural stuff” they do so well. Check out the whole collection here.

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BBC Two Videos: Idents

The Heroes of BBC Two.

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BBC Two are certainly making a big deal about Heroes, and at £500,000 per episode who wouldn’t. The first episode premiered last week to over 4 million viewers, beating BBC One by its biggest share since 1994.

The videos above are a special BBC Two ident and teaser. I still don’t quite understand why Heroes premiered on subscription television in the UK and is only just getting a terrestrial broadcast now, but the oddities of British television are what make this blog so fun.

– Thanks for the videos Graham.

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Foxtel Videos: Idents

Quoting a Movie Extra.

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Movie Extra, part of the Movie Network available on subscription television is the channel that “dares you to expand your view with compelling and diverse movies and television series that will stay with you long after the movie ends.”

These short idents created (and supplied to me) by Tactic visualise the quotes of some of Hollywood’s famous, specially Britney, Christina, Tarintino, Ebert and McGregor. Tactic also did some stuff for the Comedy Channel not too long ago.

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ABC1 Videos: Idents

Melbourne Lives on the ABC.

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Sydney isn’t the capital of Australia?! No, its actually my home town Canberra. And feeling good about where you live is a nice thing. That is probably part of the motivation behind this “Melbourne Lives” campaign running on the ABC in Victoria.

Melbourne, always playing second fiddle to Sydney must get tiring, but the ABC isn’t having a bar of it, instead promoting all the great stuff that Melbourne does for the national broadcaster.

The song is “Light My Way” by Al Harding, which you can read all about here.

– Thanks for the video Tim.

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Videos: Idents

If breakfast cereal ran a television station.

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Weetabix, a British cereal (Weetbix for the Australian readers) has just launched a new campaign were it positions itself more as a television station then a snack food.

The ads are designed to resemble television idents, and asks the viewer “whats on Weetabix?” while recommending various toppings. See more of the campaign on the official website at weetabix.tv.

While this isn’t an official ident for any station, I recently featured a Cadbury’s ad being played on SBS that comes pretty close.