Author: John Beohm

Twenty-five years of EastEnders (and me).

Post author By John Beohm
Post date February 23, 2010
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On February 19th 1985, two days before I was born, a little television programme called EastEnders first hit the airwaves in the UK. Twenty five years later and we’re both going strong. To celebrate, the BBC created this rather ambitious station ident featuring the case of the soap along with a slightly altered Albert Square.

Check out the rest (well most) of the BBC One ‘Circle’ idents here.

– Thanks for the video Craig.

ABC3

The “unscripted” idents of ABC3.

Post author By John Beohm
Post date February 7, 2010
1 Comment on The “unscripted” idents of ABC3.

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Following up from the launch of ABC3 last year, here is a snapshot of the new channels on-air branding.

Created by Tactic, the idents for ABC3 were “entirely unscripted and inspired by the power and rawness of childrensâ€™ imaginations”, an interesting take on childrens television. The second video is a montage of various on-air elements demonstrating the versatility and broad creative use of the “3” logo.

For more ABC branding check out the current incarnations of ABC1 and ABC2.

..and soon enough ABC4.

Web Asides

The good looking NBC.

Brand case study on NBC.

Seven Network Videos: Idents

Sunrise refresh nothing special.

Post author By John Beohm
Post date January 25, 2010
5 Comments on Sunrise refresh nothing special.

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Australian breakfast television news programme Sunrise received a major refresh this morning with new branding and a new set. The new look is neither a great step forward or back from the old, its just different enough that people might notice, but not enough of a significant improvement that anyone will really care.

Next time maybe..

Tags Seven Network, sunrise

American TV Videos: Openings

“The Avatar of show opens” – Stephen Colbert

Post author By John Beohm
Post date January 13, 2010
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The Emmy and Peabody award winning performance art and cultural phenomenon that is Stephen Colbert recently took his show into the world of high definition, and you know what that means.. a new opening sequence.

Produced by the New York based gang at Mr Wonderful, the new look is as delightfully jingoistic as the old, and a perfect way to start an almost perfect show.

Or as Stephen puts it in the press release they’ve “created the Avatar of show opens”… topical and funny, you’ve done it done Colbert.

Tags colbert

Web Asides

The idents of AOL.

Not sure why AOL need idents.. but they’re pretty nonetheless.

Web Asides

Aaron Sorkin gets Family Guy’d.

Post author By John Beohm
Post date January 10, 2010
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Aaron Sorkin gets Family Guy’d.

European TV Videos: Idents

Those crazy Danes. The absurd world of DR2.

Post author By John Beohm
Post date January 7, 2010
4 Comments on Those crazy Danes. The absurd world of DR2.

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During a recent episode of Oprah (yeah thats right) I came to the realisation that Denmark might just be the coolest place on Earth, that said I’ve never been.

And if these messed up idents for public broadcaster DR2 are anything to go by, it’s probably also a very creative, perhaps absurd place.

According to Wikipedia the DR2 channel is something of a Danish version of BBC Four which might go someway to explaining the playfully insane and visually pleasing eight idents contained in the video.

– Produced by DR Design. Thanks for the tip Niels.

Tags denmark, dr2

BBC One Videos: Idents

BBC One and the Christmas TARDIS.

Post author By John Beohm
Post date December 25, 2009
4 Comments on BBC One and the Christmas TARDIS.

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The good Doctor is having his last outing this Christmas season in his current incarnation, and the BBC have created a special BBC One ident to celebrate.

Previous BBC One Christmas idents have included giant snowballs, skating penguins and even Wallace and Gromit.