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On February 19th 1985, two days before I was born, a little television programme called EastEnders first hit the airwaves in the UK. Twenty five years later and we’re both going strong. To celebrate, the BBC created this rather ambitious station ident featuring the case of the soap along with a slightly altered Albert Square.
Check out the rest (well most) of the BBC One ‘Circle’ idents here.
- Thanks for the video Craig.

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The good Doctor is having his last outing this Christmas season in his current incarnation, and the BBC have created a special BBC One ident to celebrate.
Previous BBC One Christmas idents have included giant snowballs, skating penguins and even Wallace and Gromit.

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The BBC gets festive with their programming once again this year. Check out the BBC’s take on Christmas from 2006, 2007 and 2008 as well.

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Running on-air from 1997 until 2002, the BBC One ‘Balloon’ idents where a brilliantly simple, and beautifully executed series encompassing all four nations of the United Kingdom with the use of one enormous hot air balloon.
England, Ireland, Scotland and Wales are each represented in the above compiles, with the balloon flying over such locations as the London Docklands, Eilean Donan Castle, Cardiff, and Snowdonia National Park.
The ‘Balloon’ idents were replaced by the ‘Rythm and Movement’ series in 2002, and eventually by the current ‘Circle’ collection in 2006.
After the jump is the ‘National Anthem’ edition of the ident, played at closing time on BBC One for a brief time in 1997.
Continue reading ‘The much beloved BBC One ‘Balloon’ idents.’

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Wallace and Gromit are the stars of the BBC’s festive look this year, with the claymation duo featuring in their very own ident.
Sticking to the ‘circle’ theme, the Aardman creations are a slightly different take on the usual Christmas branding for BBC One which has previously featured ice skating penguins, and giant balls of snow.
And what would December be without some Christmas specials, including among other things the return of Gavin & Stacey, featured in the two trailers after the jump.
Continue reading ‘Wallace and Gromit get idents’d for BBC One.’

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Ninety second promo for the BBC’s latest batch of new drama. Featuring the likes of Survivors, Little Dorrit, Spooks, Einstein and Eddington, Consuming Passion, Apparitions, Wallander and In Love with Barbara.
All set to the Elbow’s tune “One Day Like This”.

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I like to consider the old BBC One idents as the reason I started this site. And while this new set that launched in 2006 doesn’t grab me in the same way, they’re still some of the best television branding going around.
These three new additions stay true to the formula, with the spectacular ‘Helicopter’ spot being introduced on new years day this year, and the other two going to air for the first time just days ago in late August.
Check out the rest of the current set of BBC One idents here.
- Thanks to the combined efforts of Andy and Andrew for the videos.

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UPDATE: Added the “making of” video above.
While the ABC is still busy getting its Playback service off the ground, the BBC’s iPlayer is already a huge success with over 17 million downloads and streams since its Christmas day launch.
To celebrate April Fools Day and further promote the iPlayer platform the BBC produced this very funny and creative promotion that ran yesterday across BBC television, and generated the kind of 1st of April newspaper stories we’ve all come to expect, with the Mirror reporting: First-ever images of the world’s only flying penguins.
The Guardian has reported that the spot was likely well worth the money for the coverage it received, and while the BBC is certainly raising the bar on the digital future, I can’t wait to see what the ABC delivers.
- Thanks to Craig for the video.
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