British music and entertainment channel 4Music refreshed its on-air branding this month and introduced four new idents based around dance.
I’m reminded of the old BBC One ‘Rhythm and Movement’ idents that still remain a gold standard for television branding. And having recently seen Pina I still think there is plenty of room to further explore dance in idents.
For more info on the 4Music rebrand read this.
(Thanks for the details Nick)