Categories
American TV Videos: Idents

Merger baby: The birth of NBC Sports.

> Quicktime H.264
(180.7mb)
> iPod Compatible
(34.1mb)
> Watch in Flash
(5.2mb)

With the Comcast/NBCU merger complete the newly formed NBC Sports division (which includes a rebranded Versus Network) needed a clear identity.

In steps LA based Troika who created the new branding for the division that would represent everything from the Olympics to Sunday Night Football and Tour de France.

Roll montage..

Categories
Ten Network Videos: Idents

Six of ONE. Half a dozen of the other.

> Quicktime H.264
(3mb)
> iPod Compatible
(717kb)
> Watch in Flash
(598kb)

> Quicktime H.264
(5.2mb)
> iPod Compatible
(1.4mb)
> Watch in Flash
(1mb)

> Quicktime H.264
(2mb)
> iPod Compatible
(1mb)
> Watch in Flash
(504kb)

> Quicktime H.264
(2.9mb)
> iPod Compatible
(770kb)
> Watch in Flash
(690kb)

> Quicktime H.264
(5mb)
> iPod Compatible
(688kb)
> Watch in Flash
(537kb)

> Quicktime H.264
(5mb)
> iPod Compatible
(1.4mb)
> Watch in Flash
(1.1mb)

Ahh sports.. Yep, it’s that thing I know nothing about, and the reason I’ve never been any good at inter-office small talk. That said, I do genuinely feel like I’m missing out something and wish I was able to appreciate it.

The closest I get to it is an episode of Sports Night, and that’s about as smug as you can get, and unfortunately for its nothing people want to discuss around the office.

But enough about my problems at work. We’ve got six beautiful idents from ONE HD, displaying the grace and beauty of sports, avoiding the crass and overly graphic take some other sports networks adopt.