Watch in Flash
Created by Les TÃ©lÃ©crÃ©ateurs for French public service channel France 5, these idents are damn near perfect in their simplicity.
The concept is as simple as it is strong; a multitude of things that move in the same direction, one following the other, like a chain reaction between completely different worlds. Its underlying meaning is stated loud and clear: knowledge derives from making new links.
Understated and engaging, you can see more from the channels branding here.