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European TV Videos: Idents

Everything’s the same except the name.

Virgin 1 becomes Channel One.

> Quicktime H.264
(3mb)
> iPod Compatible
(1.8mb)
> Watch in Flash
(2mb)

> Quicktime H.264
(6.3mb)
> iPod Compatible
(3.5mb)
> Watch in Flash
(3.8mb)

> Quicktime H.264
(3mb)
> iPod Compatible
(1.8mb)
> Watch in Flash
(2mb)

British network Virgin 1 launched in 2007 as the flagship general entertainment channel of the newly rebranded Virgin Media (formerly NTL Telewest).

However with Virgin Media offloading its channel group to British Sky Broadcasting earlier this year, the new owners decided to ditch the Virgin brand (perhaps understandably from their point of view) and relaunch it as simply Channel One.

Before, after and during videos above.

6 replies on “Everything’s the same except the name.”

Plus why would Sky want to use a rival company’s name.

It’s a silly name though, some people might confuse ‘Channel One’ with ‘BBC One’.

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