Monthly Archive for February, 2010

Twenty-five years of EastEnders (and me).

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On February 19th 1985, two days before I was born, a little television programme called EastEnders first hit the airwaves in the UK. Twenty five years later and we’re both going strong. To celebrate, the BBC created this rather ambitious station ident featuring the case of the soap along with a slightly altered Albert Square.

Check out the rest (well most) of the BBC One ‘Circle’ idents here.

- Thanks for the video Craig.

The “unscripted” idents of ABC3.

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Following up from the launch of ABC3 last year, here is a snapshot of the new channels on-air branding.

Created by Tactic, the idents for ABC3 were “entirely unscripted and inspired by the power and rawness of childrens’ imaginations”, an interesting take on childrens television. The second video is a montage of various on-air elements demonstrating the versatility and broad creative use of the “3″ logo.

For more ABC branding check out the current incarnations of ABC1 and ABC2.

..and soon enough ABC4.

The good looking NBC.

Brand case study on NBC.