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	<title>idents.tv &#187; American TV</title>
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	<link>http://idents.tv/blog</link>
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		<title>&#8220;The Avatar of show opens&#8221; &#8211; Stephen Colbert</title>
		<link>http://idents.tv/blog/2010/01/13/the-avatar-of-show-opens-stephen-colbert/</link>
		<comments>http://idents.tv/blog/2010/01/13/the-avatar-of-show-opens-stephen-colbert/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 07:34:35 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Openings]]></category>
		<category><![CDATA[colbert]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1942</guid>
		<description><![CDATA[The Colbert Report goes HD, and gets a new look.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/colbert2010big.jpg"><img src="http://idents.org/312x89/colbert2010.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p>The Emmy and Peabody award winning performance art and cultural phenomenon that is Stephen Colbert recently took his show into the world of high definition, and you know what that means.. a new opening sequence.</p>
<p>Produced by the New York based gang at <a href="http://www.mrwonderful.tv/colbert_report.html">Mr Wonderful</a>, the new look is as delightfully jingoistic as the old, and a perfect way to start an almost perfect show. </p>
<p>Or as Stephen puts it in the <a href="http://beohm.com/identica/pdf/colbert_press_release-1.pdf">press release</a> they&#8217;ve &#8220;created the <em>Avatar</em> of show opens&#8221;&#8230; topical and funny, you&#8217;ve done it done Colbert.</p>
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		<title>Be more with PBS.</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/</link>
		<comments>http://idents.tv/blog/2009/11/22/be-more-with-pbs/#comments</comments>
		<pubDate>Sun, 22 Nov 2009 04:34:50 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Idents]]></category>
		<category><![CDATA[abc1]]></category>
		<category><![CDATA[american]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[pbs]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1806</guid>
		<description><![CDATA[The Public Broadcasting Service of the United States gets a refresh.l]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/pbsliveactionbig.jpg"><img src="http://idents.org/312x89/pbsliveaction.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p><a href="http://idents.org/lightbox/pbsmontagebig.jpg"><img src="http://idents.org/312x89/pbsmontage.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p><a href="http://idents.org/lightbox/pbsfillersbig.jpg"><img src="http://idents.org/312x89/pbsfillers.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p>Continuing my series of <a href="http://idents.tv/blog/2007/04/30/the-bbc-one-idents-that-started-this-blog/">blatant bias</a> towards public broadcasters, and <a href="http://idents.tv/blog/2008/08/30/shouting-at-channel-nine-its-a-national-pastime/">blind rage</a> towards commercial networks.. I present you with the new look for PBS.</p>
<p>Although funded differently to the BBC or the ABC, the Public Broadcasting Service of the United States shares a similar <a href="http://www.pbs.org/aboutpbs/aboutpbs_corp.html">mission</a> to  &#8220;educate, inspire, entertain&#8221;. Like other public broadcasters around the world it is also <a href="http://www.pbs.org/aboutpbs/news/20090213_pbsropersurvey.html">considered</a> its nations &#8220;most trusted national institution&#8221;.</p>
<p>But enough about the philosophy, what about the brand. Created by <a href="http://www.eyeballnyc.com/pr/pr_pbs-rebrand.html">Eyeball</a>, the new look is distinctively non-commercial, yet polished, two qualities sometimes considered mutually exclusively, but beautifully executed here.</p>
<p><strong>Sidenote</strong>: <a href="http://www.pbs.org/weta/carrier/">Carrier</a> is one of the best documentary series I&#8217;ve ever seen.</p>
]]></content:encoded>
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		<slash:comments>7</slash:comments>
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		<title>And the Emmy for Main Title Design goes to..</title>
		<link>http://idents.tv/blog/2009/09/13/and-the-emmy-for-main-title-design-goes-to/</link>
		<comments>http://idents.tv/blog/2009/09/13/and-the-emmy-for-main-title-design-goes-to/#comments</comments>
		<pubDate>Sun, 13 Sep 2009 05:47:53 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Openings]]></category>
		<category><![CDATA[amc]]></category>
		<category><![CDATA[fox]]></category>
		<category><![CDATA[hbo]]></category>
		<category><![CDATA[lie to me]]></category>
		<category><![CDATA[showtime]]></category>
		<category><![CDATA[true blood]]></category>
		<category><![CDATA[united states of tara]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1765</guid>
		<description><![CDATA[And the winner is..]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/tarabig.jpg"><img src="http://idents.org/312x89/tara.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p><a href="http://idents.org/lightbox/truebloodBIG.jpg"><img src="http://idents.org/312x89/trueblood.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p><a href="http://idents.org/lightbox/storymakersbig.jpg"><img src="http://idents.org/312x89/storymakers.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p>The 2009 Primetime Emmy for Main Title Design has just been awarded, <a href="http://idents.tv/blog/2008/07/31/and-the-nominees-for-main-title-design-are/">last year Mad Men won</a>, and in the running for it this year was:</p>
<p>> Vampire drama True Blood from HBO<br />
> Showtime&#8217;s multiple personality comedy United States of Tara.<br />
> AMC&#8217;s industry chat fest Storymakers<br />
> HBO telemovie Taking Chance<br />
> And Fox&#8217;s body language drama Lie To Me.</p>
<p>And <a href="http://snipurl.com/rslai-idents">the winner is..</a></p>
<p>For all the details on who made what, <a href="http://motionographer.com/2009/07/23/2009-emmys-outstanding-main-title-design-nominees/">check out this</a>. </p>
]]></content:encoded>
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		<title>A fresh coat of Oscar brilliance.</title>
		<link>http://idents.tv/blog/2009/08/22/a-fresh-coat-of-oscar-brilliance/</link>
		<comments>http://idents.tv/blog/2009/08/22/a-fresh-coat-of-oscar-brilliance/#comments</comments>
		<pubDate>Sat, 22 Aug 2009 07:31:14 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Idents]]></category>
		<category><![CDATA[oscars]]></category>
		<category><![CDATA[tcm]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1752</guid>
		<description><![CDATA[31 Days of Oscar. From TCM.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/tcm09big.jpg"><img src="http://idents.org/312x89/tcm09.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p>An update to <a href="http://idents.tv/blog/2008/02/06/a-fresh-paint-of-oscar-brilliance/">last years</a> 31 Days of Oscar spot produced by <a href="http://www.freshpaint.tv">Fresh Paint</a> for TCM, a little late after award season I know, but still one of the most creative executions of what is essentially just a collection of clips I&#8217;ve seen.</p>
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		<title>Out with the Sci, in with the Fy.</title>
		<link>http://idents.tv/blog/2009/08/03/out-with-the-sci-in-with-the-fy/</link>
		<comments>http://idents.tv/blog/2009/08/03/out-with-the-sci-in-with-the-fy/#comments</comments>
		<pubDate>Mon, 03 Aug 2009 09:08:53 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Idents]]></category>
		<category><![CDATA[syfy]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1719</guid>
		<description><![CDATA[From SciFi to SyFy.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/syfy1big.jpg"><img src="http://idents.org/312x89/syfy1.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p>While <a href="http://www.underconsideration.com/brandnew/archives/weird_syence.php">opinion remains mixed</a>, I&#8217;m still a huge fan of the SciFi to SyFy rebrand, and think its one of the more clever name changes we&#8217;ve seen recently.</p>
<p>To mark the dumping of the old brand, Syfy have produced a series of idents wiping the old logo away to make room for the new. BBC Three did a <a href="http://idents.tv/blog/2008/03/26/bbc-three-says-buh-bye-to-the-blobs/">very cute and similar thing</a> when they relaunched last year.</p>
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		<title>A portrait of True Blood&#8217;s return.</title>
		<link>http://idents.tv/blog/2009/05/17/a-portrait-of-true-bloods-return/</link>
		<comments>http://idents.tv/blog/2009/05/17/a-portrait-of-true-bloods-return/#comments</comments>
		<pubDate>Sun, 17 May 2009 05:26:48 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: TV]]></category>
		<category><![CDATA[hbo]]></category>
		<category><![CDATA[six feet under]]></category>
		<category><![CDATA[true blood]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1513</guid>
		<description><![CDATA[True Blood series two promo.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/trueblood2big.jpg"><img src="http://idents.org/312x89/trueblood2.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
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<p>If there&#8217;s one thing I love more than a good cast photo (like the cast of the <a href="http://idents.org/lightbox/sopranosonaboat.jpg">Sopranos on a boat</a>, or the cast of <a href="http://idents.org/lightbox/scrubsonaboat.jpg">Scrubs.. also on a boat</a>), its a good cast promo. </p>
<p>Full or overly symbolic references and imagery, its the kind of stuff you can only get away with when your playing outside the bounds of the shows usual narrative (or at least a dream sequence) and quite frankly no one does it better than HBO.</p>
<p>Take for example the series return of True Blood, set to the Bob Dylan track &#8220;<a href="http://www.ifc.com/dylan/">Beyond Here Lies Nothing</a>&#8221; is a beautiful moving portrait, open to intrepretion of what we might be able to expect from the latest instalment of the vampire thriller.</p>
<p>Another show that was rampant in there use of seasonal teasers was Six Feet Under, watch some examples after the jump.</p>
<p><span id="more-1513"></span></p>
<p><strong>Season 5</strong>, featuring the song &#8220;Breathe Me&#8221; by Sia.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/t6tgxw29g20&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/t6tgxw29g20&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p><strong>Season 4</strong>, featuring the song &#8220;Feeling Good&#8221; by Nina Simone.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/F5qpqsK2Hnw&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/F5qpqsK2Hnw&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p><strong>Season 3</strong>, featuring the song &#8220;A Rush Of Blood To The Head&#8221; by Coldplay.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/_QBnCvFiwhU&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/_QBnCvFiwhU&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://idents.tv/blog/2009/05/17/a-portrait-of-true-bloods-return/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>MTV Brasil launches Acesso.</title>
		<link>http://idents.tv/blog/2009/03/01/mtv-brasil-launches-acesso/</link>
		<comments>http://idents.tv/blog/2009/03/01/mtv-brasil-launches-acesso/#comments</comments>
		<pubDate>Sun, 01 Mar 2009 06:49:58 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Openings]]></category>
		<category><![CDATA[mtv]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1344</guid>
		<description><![CDATA[Some MTV coolness from the boys of Brazil.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/mtvbrasilbig.jpg"><img src="http://idents.org/312x89/mtvbrasil.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
<p>> <a href="http://beohm.com/identica/southamerica/SantaMotion_AcessoMTV.mov">Quicktime H.264</a><br />
(19mb)<br />
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<p>Brazillian based agency <a href="http://www.sant.at/">Santa Motion</a> have created this strange yet compelling opening sequence for a new MTV show called Acesso.</p>
<p>The broad concept behind the video is about how information changes people, an idea represented through the various transitions. MTV Latin America have always pumped out really interesting stuff, including <a href="http://idents.tv/blog/2007/08/15/two-stunning-minutes-of-mtv/">this</a> from a few years back.</p>
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		<slash:comments>2</slash:comments>
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		<title>Kath and Kim: Australia v America.</title>
		<link>http://idents.tv/blog/2008/10/04/kath-and-kim-australia-v-america/</link>
		<comments>http://idents.tv/blog/2008/10/04/kath-and-kim-australia-v-america/#comments</comments>
		<pubDate>Sat, 04 Oct 2008 12:14:53 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: TV]]></category>
		<category><![CDATA[kath and kim]]></category>
		<category><![CDATA[nbc]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=1002</guid>
		<description><![CDATA[Kath and Kim has made its pre-air debut on iTunes.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/kathkimusaBIG.jpg"><img src="http://idents.org/312x89/kathkimusa.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
<p>> <a href="http://beohm.com/identica/maintitledesign/kathkimUSA.mp4">Quicktime H.264</a><br />
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<p><a href="http://idents.org/lightbox/kathkimausBIG.jpg"><img src="http://idents.org/312x89/kathkimaus.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
<p>> <a href="http://beohm.com/identica/maintitledesign/kathkimAUS.mp4">Quicktime H.264</a><br />
(11.7mb)<br />
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> <a href="http://idents.tv/videos/kathkimAUS.html">Watch in Flash</a><br />
(4.8mb progressive)</p>
<p>Comparing the opening titles of the original Kath and Kim to the American remake, its clear this isn&#8217;t going to be a line-for-line remake. Most importantly though, for the millions of American&#8217;s who will meet Kath and Kim for the first time this Thursday on NBC, I think they might just enjoy themselves.  </p>
<p>The pilot made its <a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewTVSeason?i=292566333&#038;id=292250075&#038;s=143441">pre-air debut on iTunes</a> not long ago. All you need to do to download a copy if you&#8217;re outside of the States, is <a href="http://forums.mactalk.com.au/20/45826-how-get-us-itunes-account-free.html">get yourself an iTunes account</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://idents.tv/blog/2008/10/04/kath-and-kim-australia-v-america/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
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		<title>From the makers of Six Feet Under: True Blood.</title>
		<link>http://idents.tv/blog/2008/09/10/from-the-makers-of-six-feet-under-true-blood/</link>
		<comments>http://idents.tv/blog/2008/09/10/from-the-makers-of-six-feet-under-true-blood/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 11:05:10 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Openings]]></category>
		<category><![CDATA[hbo]]></category>
		<category><![CDATA[six feet under]]></category>
		<category><![CDATA[true blood]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=937</guid>
		<description><![CDATA[The opening for HBO's latest drama, True Blood.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/truebloodBIG.jpg"><img src="http://idents.org/312x89/trueblood.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
<p>> <a href="http://beohm.com/identica/maintitledesign/TrueBloodMainTitles.mov">Quicktime H.264</a><br />
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> <a href="http://beohm.com/identica/maintitledesign/TrueBloodMainTitles.m4v">iPod Compatible</a><br />
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<p><a href="http://en.wikipedia.org/wiki/True_Blood">True Blood</a> is the latest creation from Alan Ball, the creator of Six Feet Under and American Beauty screenwriter. <a href="http://idents.tv/blog/2007/08/05/the-making-of-the-six-feet-under-title-sequence/">Just like Six Feet Under</a>, the main titles for True Blood have been designed by <a href="http://www.d-kitchen.com/">Digital Kitchen</a>, who also did the <a href=" http://idents.tv/blog/2008/07/09/darkly-dreaming-of-the-dearly-devoted-dexter/">opener for Dexter</a>.</p>
<p>The high concept premise behind True Blood revolves around the co-existence of vampires and humans in the southern US state of Louisiana. And from the pilot episode at least, it appears Ball intends to draw on vampires and their recent &#8220;outing&#8221; into mainstream society as an allegory for the struggle to achieve homosexual rights, racial equality and acceptance. </p>
<p>The gritty and compelling opening sequence, accompanied by the track <a href="http://www.youtube.com/watch?v=9osYNb5jmGQ">Bad Things by Jace Everett</a>, even goes so far to feature a sign saying &#8220;God Hates Fangs&#8221;, an obvious play on the famous protest signs of the <a href="http://idents.tv/videos/LouisTherouxWestboro-first90secs.html">Westboro Baptist Church</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://idents.tv/blog/2008/09/10/from-the-makers-of-six-feet-under-true-blood/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
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		<title>Homer Simpson gets a colonoscopy (for charity).</title>
		<link>http://idents.tv/blog/2008/09/07/homer-simpson-gets-a-colonoscopy-for-charity/</link>
		<comments>http://idents.tv/blog/2008/09/07/homer-simpson-gets-a-colonoscopy-for-charity/#comments</comments>
		<pubDate>Sun, 07 Sep 2008 07:19:17 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: TV]]></category>
		<category><![CDATA[simpsons]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=920</guid>
		<description><![CDATA[The Simpson's make an appearance during the Stand Up 2 Cancer telethon.]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/homercolonBIG.jpg"><img src="http://idents.org/312x89/homercolon.jpg" border="0" title="idents.tv - click for full size uncropped image" alt="" class="alignleft" width="312" height="89"/></a></p>
<p>> <a href="http://beohm.com/identica/tv/homersimpsonscolonoscopy.mp4">Quicktime H.264</a><br />
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<p>In a rare show of solidarity, three of the big commercial networks in the US dedicated an hour of commercial free programming to broadcast the <a href="https://www.standup2cancer.org">Stand Up 2 Cancer</a> telethon. With the usual mix of serious appeal and humour, the highlight of the night was Homer Simpson&#8217;s fantastic voyage into his own colon.</p>
<p>NBC, ABC and CBS simulcast the event Friday night with all money raised going to the <a href="http://ap.google.com/article/ALeqM5jlC3RODGGsp3MQrwzgfNpUe0HWEQD930SV100">translational cancer research</a>, which &#8220;encourages scientists to collaborate rather than compete, translating basic science into applicable therapies for patients.&#8221;</p>
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			<wfw:commentRss>http://idents.tv/blog/2008/09/07/homer-simpson-gets-a-colonoscopy-for-charity/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Welcome back NBC.</title>
		<link>http://idents.tv/blog/2008/04/13/welcome-back-nbc/</link>
		<comments>http://idents.tv/blog/2008/04/13/welcome-back-nbc/#comments</comments>
		<pubDate>Sun, 13 Apr 2008 05:59:58 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Promos]]></category>
		<category><![CDATA[30 rock]]></category>
		<category><![CDATA[nbc]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/?p=694</guid>
		<description><![CDATA[The strike is over, and The Office is back! (4mb) >> To comment and see other videos visit www.idents.tv]]></description>
			<content:encoded><![CDATA[<p><a href="http://idents.org/lightbox/the_office_april_nbc_big.jpg"><img src="http://idents.org/312x89/the_office_april_nbc.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/nbc/The_Office_April_NBC.mp4">Quicktime H.264</a><br />
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<p><a href="http://idents.org/lightbox/the_office_409_nbc_3_big.jpg"><img src="http://idents.org/312x89/the_office_409_nbc_3.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/nbc/The_Office_409_NBC_3.mp4">Quicktime H.264</a><br />
(4.8mb)<br />
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(2.2mb)<br />
> <a href="http://idents.tv/videos/The_Office_409_NBC_3.html">Watch in Flash</a><br />
(2mb progressive)</p>
<p><a href="http://idents.org/lightbox/the_office_409_nbc_2_big.jpg"><img src="http://idents.org/312x89/the_office_409_nbc_2.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/nbc/The_Office_409_NBC_2.mp4">Quicktime H.264</a><br />
(7.1mb)<br />
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(3.7mb)<br />
> <a href="http://idents.tv/videos/The_Office_409_NBC_2.html">Watch in Flash</a><br />
(3.2mb progressive)</p>
<p><a href="http://idents.org/lightbox/the_office_410_nbc_1_big.jpg"><img src="http://idents.org/312x89/the_office_410_nbc_1.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/nbc/The_Office_410_NBC_1.mp4">Quicktime H.264</a><br />
(7mb)<br />
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(3mb progressive)</p>
<p><a href="http://idents.org/lightbox/the_office_april_nbc_2_big.jpg"><img src="http://idents.org/312x89/the_office_april_nbc_2.jpg" border="0" title="idents.tv - click for full size image" alt="" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/nbc/The_Office_April_NBC_2.mp4">Quicktime H.264</a><br />
(7.3mb)<br />
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(3.2mb progressive)</p>
<p>The Office, Scrubs and 30 Rock are three of the best shows on television, they&#8217;re all broadcast by NBC on Thursday nights, and they all made their post-strike returns to our screens just a few days ago.</p>
<p>These three shows have all received Peabody Awards in recent years, and given the chance <a href="http://idents.tv/blog/2007/05/21/the-simpsons-war-on-everything/">I&#8217;ll happily go on about how important good comedy is</a>.</p>
<p>NBC has a strange place in my heart, and although its unfair to judge any network by the sum of its parts, its undeniable that NBC has some amazing individual programs, and from this outsiders opinion appears to foster quality in its programming, sometimes at the expense of immediate ratings gratification.</p>
<p>Whether its The Office, 30 Rock, Scrubs, Friday Night Lights, or Saturday Night Live, no other network delivers as much of my television content as NBC, which is quite an achievement, and also a little sad that its not an Australian channel.</p>
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		<slash:comments>6</slash:comments>
<enclosure url="http://beohm.com/identica/nbc/The_Office_April_NBC_2.m4v" length="" type="" />
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		<title>SNL and the cultural institutions of comedy.</title>
		<link>http://idents.tv/blog/2007/11/06/snl-and-the-cultural-institutions-of-comedy/</link>
		<comments>http://idents.tv/blog/2007/11/06/snl-and-the-cultural-institutions-of-comedy/#comments</comments>
		<pubDate>Tue, 06 Nov 2007 11:33:28 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: TV]]></category>
		<category><![CDATA[chaser]]></category>
		<category><![CDATA[nbc]]></category>
		<category><![CDATA[snl]]></category>
		<category><![CDATA[studio 60]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/2007/11/06/snl-and-the-cultural-institutions-of-comedy/</guid>
		<description><![CDATA[NBC Nightly News anchor Brian Williams hosts SNL (22mb) >> To comment and see other videos visit www.idents.tv]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.twango.com/media/idents.public/idents.10451"><img src="http://media.twango.com/m1/large/0099/3444fffa437047abbef874e00b10e548.jpg" border="0" title="snl - Twango" alt="snl - Twango" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/northamerica/dayinthelifeofbrianwilliams.mp4">Quicktime H.264</a><br />
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(10.8mb progressive)</p>
<p><a href="http://www.twango.com/media/idents.public/idents.10452"><img src="http://media.twango.com/m1/large/0099/4b1346a69ec24c72a9ebbe97e604b05e.jpg" border="0" title="iransofar - Twango" alt="iransofar - Twango" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/northamerica/iransofar.mp4">Quicktime H.264</a><br />
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(12.6mb progressive)</p>
<p>Not surprisingly, <a href="http://idents.tv/blog/2007/01/30/studio-7-on-the-sunrise-strip/">Studio 60 on the Sunset Strip</a> reignited an interest in Saturday Night Live for me. Sure Studio 60 over romanticised the importance of late night comedy, and its place as a cultural institution, but I still wouldn&#8217;t change an episode. </p>
<p>Comedy and satire are important (as I <a href="http://idents.tv/blog/2007/05/21/the-simpsons-war-on-everything/">went on about here</a>), and although SNL isn&#8217;t perfect, its still pretty good. Locally however, while The Chaser may not have the long history that SNL does, it has been having the actual, tangible impact on Australian culture that Studio 60 claimed its show-within-a-show was having.</p>
<p>This week SNL was hosted by NBC Nightly News anchor Brian Williams, who pokes fun at himself in this &#8216;digital short&#8217;, the second video is from an earlier &#8216;digital short&#8217; this season where Andy Samberg serenades Iranian president Mahmoud Ahmadinejad. </p>
]]></content:encoded>
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		<slash:comments>5</slash:comments>
<enclosure url="http://beohm.com/identica/northamerica/dayinthelifeofbrianwilliams.m4v" length="" type="" />
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		<title>CBS and the almost idents.</title>
		<link>http://idents.tv/blog/2007/09/24/cbs-and-the-almost-idents/</link>
		<comments>http://idents.tv/blog/2007/09/24/cbs-and-the-almost-idents/#comments</comments>
		<pubDate>Mon, 24 Sep 2007 11:18:02 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Idents]]></category>
		<category><![CDATA[]]></category>
		<category><![CDATA[cbs]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/2007/09/24/cbs-and-the-almost-idents/</guid>
		<description><![CDATA[Some North American television for once! (1mb) >> To comment and see other videos visit www.idents.tv]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.twango.com/media/idents.public/idents.10424"><img src="http://media.twango.com/m1/large/0088/4dcdde2b90a8424991ba2029d132bbaa.jpg" border="0" title="cbsblue - Twango" alt="cbsblue - Twango" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/northamerica/CBS_ID_Blue_HD.mov">Quicktime H.264</a><br />
(3.1mb)<br />
> <a href="http://beohm.com/identica/northamerica/CBS_ID_Blue_HD.m4v">iPod Compatible</a><br />
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> <a href="http://idents.tv/videos/CBS_ID_Blue_HD.html">Watch in Flash</a><br />
(266kb progressive)</p>
<p><a href="http://www.twango.com/media/idents.public/idents.10423"><img src="http://media.twango.com/m1/large/0088/c17aa66010e64156b3afbb29feb32243.jpg" border="0" title="cbswarm - Twango" alt="cbswarm - Twango" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/northamerica/CBS_ID_Warm_HD.mov">Quicktime H.264</a><br />
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<p>Of all the North American television I watch.. and there&#8217;s a lot, it would seem that less of it comes from CBS then probably any other major network. And while any network that brings me Letterman deserves my respect, my life would probably continue to exist if I stopped watching Old Christine and How I Met Your Mother.</p>
<p>The videos are short ID spots (sans audio) that started running on CBS last week, and while these certainly look great, the United States isn&#8217;t exactly known for its idents in the same way as the UK, so don&#8217;t expect <a href="http://idents.tv/blog/2007/03/10/thanks-proud-the-new-s4c-idents/">S4/C-esque extravagances or cultural commentary</a>. </p>
<p>- Thanks for the videos <em>Mitch</em>.</p>
]]></content:encoded>
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		<slash:comments>18</slash:comments>
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		<title>Two stunning minutes of MTV.</title>
		<link>http://idents.tv/blog/2007/08/15/two-stunning-minutes-of-mtv/</link>
		<comments>http://idents.tv/blog/2007/08/15/two-stunning-minutes-of-mtv/#comments</comments>
		<pubDate>Wed, 15 Aug 2007 11:50:10 +0000</pubDate>
		<dc:creator>John Beohm</dc:creator>
				<category><![CDATA[American TV]]></category>
		<category><![CDATA[Videos: Idents]]></category>
		<category><![CDATA[]]></category>
		<category><![CDATA[Foxtel]]></category>
		<category><![CDATA[mtv]]></category>

		<guid isPermaLink="false">http://idents.tv/blog/2007/08/15/two-stunning-minutes-of-mtv/</guid>
		<description><![CDATA[MTV Latin America's blissful time out ident (21mb) >> To comment and see other videos visit www.idents.tv]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.twango.com/media/idents.public/idents.10387"><img src="http://media.twango.com/m1/large/0077/3aeb7e4ab8c64d21b7b25ccbb859e943.jpg" border="0" title="mtvar - Twango" alt="mtvar - Twango" class="alignleft" width="312" height="89" /></a></p>
<p>> <a href="http://beohm.com/identica/southamerica/mtv_sagas.mov">Quicktime H.264</a><br />
(45.9mb)<br />
> <a href="http://beohm.com/identica/southamerica/mtv_sagas.m4v">iPod Compatible</a><br />
(21.9mb)<br />
> <a href="http://idents.tv/videos/mtv_sagas.html">Watch in Flash</a><br />
(8.4mb progressive)</p>
<p>MTV can get pretty trashy.. and it can get very tiring, but what can you do? You take a break. Literally. This stunning &#8220;narrative and visual break&#8221; ident created by <a href="http://ohsagas.com/index1.html">Sägas</a> for MTV Latin America is two minutes of hypnotic look-up-at-the-sky-and-smile bliss.</p>
<p>Designed to rest the eyes and mind, this video marks the first post on this blog about a South American production, and I couldn&#8217;t be more impressed, with not only the execution of the piece, but also the beauty of the concept.. literally breaking from a stations usual fare to give you a breather (not entirely unlike <a href="http://idents.tv/blog/2007/06/10/s4cs-infinite-loop/">this</a>).  </p>
<p>Download some high resolution stills from the video below..</p>
<p><a href="http://beohm.com/argentine/ciervos.jpg"><img src="http://beohm.com/flash/ciervo.jpg" border="0" title="idents.tv" alt="idents.tv" /></a><a href="http://beohm.com/argentine/delfines.jpg"><img src="http://beohm.com/flash/delfine.jpg" border="0" title="idents.tv" alt="idents.tv" /></a><a href="http://beohm.com/argentine/girafa.jpg"><img src="http://beohm.com/flash/giraf.jpg" border="0" title="idents.tv" alt="idents.tv" /></a></p>
<p>- And a huge thanks to <em>Fernando</em> from <a href="http://ohsagas.com/index1.html">Sägas</a> for the video.</p>
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		<slash:comments>3</slash:comments>
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