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	<title>Comments on: Be more with PBS.</title>
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	<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/</link>
	<description>television idents and broadcast design from around the world</description>
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		<title>By: Scott</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-795340</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Sat, 10 Jul 2010 02:52:18 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-795340</guid>
		<description>I&#039;ve emailed the presentation dudes and dudesses at TVNZ here in New Zealand asking them to consider something like this PBS look next time they refresh TV One&#039;s identity. 

The current look is dull as dishwater and is a step backwards from some of their previous efforts, such as this awesome extended TVNZ One ident from mid 2000s pre-widescreen: http://www.youtube.com/watch?v=NN7973mE-oI

Kia Kaha Aotearoa!</description>
		<content:encoded><![CDATA[<p>I&#8217;ve emailed the presentation dudes and dudesses at TVNZ here in New Zealand asking them to consider something like this PBS look next time they refresh TV One&#8217;s identity. </p>
<p>The current look is dull as dishwater and is a step backwards from some of their previous efforts, such as this awesome extended TVNZ One ident from mid 2000s pre-widescreen: <a href="http://www.youtube.com/watch?v=NN7973mE-oI" rel="nofollow">http://www.youtube.com/watch?v=NN7973mE-oI</a></p>
<p>Kia Kaha Aotearoa!</p>
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		<title>By: Scott</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-795321</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Sat, 10 Jul 2010 02:43:26 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-795321</guid>
		<description>Thanks heaps mate! Ever heard of the Icelandic singer Jonsi? Check out his songs Go Do, and Animal Arithmatic. Awesome stuff!</description>
		<content:encoded><![CDATA[<p>Thanks heaps mate! Ever heard of the Icelandic singer Jonsi? Check out his songs Go Do, and Animal Arithmatic. Awesome stuff!</p>
]]></content:encoded>
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		<title>By: Bill Green</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-684486</link>
		<dc:creator>Bill Green</dc:creator>
		<pubDate>Sat, 12 Jun 2010 02:51:54 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-684486</guid>
		<description>Song is &quot;Driveway&quot; by Great Northern, from the album &quot;Remind Me Where The Light Is.&quot;</description>
		<content:encoded><![CDATA[<p>Song is &#8220;Driveway&#8221; by Great Northern, from the album &#8220;Remind Me Where The Light Is.&#8221;</p>
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		<title>By: Scott</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-684419</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Sat, 12 Jun 2010 02:37:52 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-684419</guid>
		<description>Anyone know the name of the song in that middle montage video?</description>
		<content:encoded><![CDATA[<p>Anyone know the name of the song in that middle montage video?</p>
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		<title>By: geha714</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-248705</link>
		<dc:creator>geha714</dc:creator>
		<pubDate>Sat, 05 Dec 2009 16:00:50 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-248705</guid>
		<description>Great look by PBS.

The News Hour will change look as well. Here is a preview of what is coming on Monday, including a new name: PBS News Hour. 

http://www.pbs.org/newshour/bb/media/july-dec09/pbsnewshour_12-04.html</description>
		<content:encoded><![CDATA[<p>Great look by PBS.</p>
<p>The News Hour will change look as well. Here is a preview of what is coming on Monday, including a new name: PBS News Hour. </p>
<p><a href="http://www.pbs.org/newshour/bb/media/july-dec09/pbsnewshour_12-04.html" rel="nofollow">http://www.pbs.org/newshour/bb/media/july-dec09/pbsnewshour_12-04.html</a></p>
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	<item>
		<title>By: Dude</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-245171</link>
		<dc:creator>Dude</dc:creator>
		<pubDate>Fri, 27 Nov 2009 20:44:39 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-245171</guid>
		<description>Beautiful indeed.
</description>
		<content:encoded><![CDATA[<p>Beautiful indeed.</p>
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		<title>By: AndyOZ</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-244589</link>
		<dc:creator>AndyOZ</dc:creator>
		<pubDate>Wed, 25 Nov 2009 09:51:37 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-244589</guid>
		<description>these are beautiful and elegant...australian channels would do well to note these wonderful idents and broadcast designs</description>
		<content:encoded><![CDATA[<p>these are beautiful and elegant&#8230;australian channels would do well to note these wonderful idents and broadcast designs</p>
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		<title>By: Bill Green</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-244261</link>
		<dc:creator>Bill Green</dc:creator>
		<pubDate>Tue, 24 Nov 2009 06:01:04 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-244261</guid>
		<description>All three of the local stations I watch (WIPB in Muncie, Indiana; and ThinkTV 16 &amp; 14 in Dayton, Ohio) have updated their graphics - though what that means varies. None of the stations I&#039;ve viewed are using the awesome lower thirds showcased in the demo reel - WIPB just uses plain text, and ThinkTV uses a color-cordinated stripe that slides in, giving it a very powerpoint-esque feel. At the same time, none of the stations are taking advantage of the custom font across the board, nor are they using the Accordion Fillers. I have seen the 5 second versions after some newer programs as a network ident, but I see the old 2003 idents just as often since stations often play old programs off tape, and never update the branding. Heck, I just saw the &lt;a&gt;Election 2008 Promo&lt;/a&gt; while watching Antiques Roadshow.

Ultimately the problem is the decentralized nature of PBS, since the network has essentially zero control over branding, content, or programming on individual stations - much like the UK&#039;s ITV networks in the 80&#039;s and 90&#039;s, but worse. The fact that many affiliates are small non-profits with limited resources doesn&#039;t help, either.</description>
		<content:encoded><![CDATA[<p>All three of the local stations I watch (WIPB in Muncie, Indiana; and ThinkTV 16 &amp; 14 in Dayton, Ohio) have updated their graphics &#8211; though what that means varies. None of the stations I&#8217;ve viewed are using the awesome lower thirds showcased in the demo reel &#8211; WIPB just uses plain text, and ThinkTV uses a color-cordinated stripe that slides in, giving it a very powerpoint-esque feel. At the same time, none of the stations are taking advantage of the custom font across the board, nor are they using the Accordion Fillers. I have seen the 5 second versions after some newer programs as a network ident, but I see the old 2003 idents just as often since stations often play old programs off tape, and never update the branding. Heck, I just saw the <a>Election 2008 Promo</a> while watching Antiques Roadshow.</p>
<p>Ultimately the problem is the decentralized nature of PBS, since the network has essentially zero control over branding, content, or programming on individual stations &#8211; much like the UK&#8217;s ITV networks in the 80&#8242;s and 90&#8242;s, but worse. The fact that many affiliates are small non-profits with limited resources doesn&#8217;t help, either.</p>
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		<title>By: jstar</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-244107</link>
		<dc:creator>jstar</dc:creator>
		<pubDate>Mon, 23 Nov 2009 16:24:16 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-244107</guid>
		<description>It&#039;s actually quite interesting to see such a difference between American corporate broadcasters such as ABC, NBC, CBS and Public PBS in their graphical packages. While the large networks have a distinctive &quot;American&quot; feel to them, PBS has one that is very much different - American as well, but much more &quot;humanistic&quot;, somewhat similar to SBS&#039;s &quot;My Story&quot; or many other European public broadcasters&#039; packages.</description>
		<content:encoded><![CDATA[<p>It&#8217;s actually quite interesting to see such a difference between American corporate broadcasters such as ABC, NBC, CBS and Public PBS in their graphical packages. While the large networks have a distinctive &#8220;American&#8221; feel to them, PBS has one that is very much different &#8211; American as well, but much more &#8220;humanistic&#8221;, somewhat similar to SBS&#8217;s &#8220;My Story&#8221; or many other European public broadcasters&#8217; packages.</p>
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		<title>By: Brian</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-244041</link>
		<dc:creator>Brian</dc:creator>
		<pubDate>Mon, 23 Nov 2009 06:30:43 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-244041</guid>
		<description>If only the local PBS affilites would get their acts together and update their graphics. My two local stations are still using the 2001 and 2005 PBS packages respectively.</description>
		<content:encoded><![CDATA[<p>If only the local PBS affilites would get their acts together and update their graphics. My two local stations are still using the 2001 and 2005 PBS packages respectively.</p>
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		<title>By: Chowchillah</title>
		<link>http://idents.tv/blog/2009/11/22/be-more-with-pbs/comment-page-1/#comment-243755</link>
		<dc:creator>Chowchillah</dc:creator>
		<pubDate>Sun, 22 Nov 2009 14:12:51 +0000</pubDate>
		<guid isPermaLink="false">http://idents.tv/blog/?p=1806#comment-243755</guid>
		<description>About time they changed it, the old one was getting pretty old and dated.</description>
		<content:encoded><![CDATA[<p>About time they changed it, the old one was getting pretty old and dated.</p>
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